News & Tips
Welcome to the Brand Monkey blog! Here you’ll find all sorts of helpful hints to inspire your marketing journey. Find the latest news from the world of Amazon, our top tips for traversing the jungle, as well as all the fun and games around crowdfunding, digital marketing and, of course, what’s new at Brand Monkey.
Amazon Autumn Prime Event 2023
Amazon have now announced the dates for their next big Prime Event - and it turns out, it's just around the corner! Remember the Autumn Prime Day? Well, it's had a little bit of a rejig... The Prime Big Deal Days Event Now rebranded as the Prime Big Deal Days event, next month will see the 48-hour Autumn Prime Event happening from October 10th - 11th. It's a chance for Amazon Prime members to get their hands on some early holiday deals in preparation for Christmas. As well as the usual time sensitive deals that are available, this year Amazon...
Amazon and Shopify have come together to create one of the biggest wins in their history. The ‘Buy with Prime’ feature is now officially available to Shopify website owners....
AI has proved to be a tumultuous feature in the news of late. It’s marmite effect has divided opinions with its development, use and influence within businesses. However, with our research into AI in marketing, we’ve discovered it’s not all bad. Instead of taking over the world Terminato...
Marketing and upselling your products on a website as jam-packed as Amazon can be a bit of a mission. The competition is rife. Once you’ve ensured your Amazon listings are as perfect as they can be, it’s time to start getting creative. Let’s introduce you to Amazon Virtual Bundle...
It seems every teenager and their aunt is using TikTok nowadays, with random viral clips haunting our social media on a daily basis. With 1 billion global users, is it any surprise that businesses who use the platform are seeing the benefits for their brand...
Amazon have done it again! This year has been their most successful Prime Day event so far, with sales up by 6.1% from 2022. Read on to find out just how much the ecommerce giant made this year and what was po...
Did you know that Amazon also have a B2B marketplace? Would bulk buying and wholesale discounts benefit your business? Amazon have announced a huge 50% discount for new Amazon Business sign ups – just in time Prime Day.
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Everyone who creates a crowdfunding campaign is looking for it to be a success. Often we think of that end goal and how quickly we can raise those funds, but reaching that goal doesn’t just begin from the moment your campaign goes live. You have to think about the crowdfunding pre-launch.
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Being a small or medium-sized business on Amazon can be a little daunting. The competition is rife and battling with the bigger brands can seem impossible. So how well did independent sellers do online last year? What were the overall sales figures? How popular were they with online shoppers compared to larger brands? Now you can find out – Amazon has released it’s annual Small Business Empowerment Report.
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So you’ve decided that Amazon is the platform for you – congratulations! Welcome to the jungle. It’s full of surprises and the potential for greatness. So what can you expect from your first year selling on Amazon?
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Those beady eyed amongst you may have recently discovered the brand new feature snuck in by Amazon; Brand Profiles.
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If you’re selling a product on multiple channels, be that Amazon, Ebay, Shopify or more, it can be hard to keep track of all your orders. Managing the stock, processing and reports is a bit of a mammoth task! So what if we told you there’s a free (that’s right, FREE) shipping and inventory management software you can use that will centralise your workflow?
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One of the first things people see on your Amazon product listings are the images. In fact, they account for a third of the screen when shoppers first arrive on your listing page, even more so in mobile view with 50% of the screen taken up with your product images. That means it’s really important that your pictures are top notch. Take a look at some of our tips below to find out all about making the most out of your Amazon images.
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Creating a successful business isn’t just about selling products, it’s about building your entire brand. Customers nowadays are looking for more than simply products. They want to know the who, where and why; who are the people they’re buying from, where are their products coming from and why have sellers chosen that particular business to open. The perfect place for all that information is in an About Us page. If talking about yourself is a daunting prospect, scroll on to find Brand Monkey’s 6 tips for creating a brand About Us page.
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Artificial Intelligence continues to progress in incredible ways. The ultimate goal of AI is to assist us in some way – assist with tasks, with development and with knowledge. But despite our growing excitement in the benefits of AI, there’s always the argument that technology could end up replacing humans. That’s the real question – will it? We may not be as far as entering our iRobot era yet, but businesses have already been adopting the latest AI in marketing for years. So how has it...
If you’ve been working with Amazon Vendor Central, you could be facing a big change in the coming months. Distributors will be pulled from Amazon Vendors. Amazon recently announced to vendors that they will now only be sourcing products directly from manufacturers, cutting out any distributors.
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Last year, Amazon launched it’s brand new personalised shopping experience, Amazon Style. On its anniversary, we take a look at how successful it’s been so far.
What is Amazon Style?
If you’re looking for a combination of the joy of high street shopping with the tech-savvy nature of the online experience, then you’ve got Amazon Style.
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The dream of every Amazon seller is to be successful. Whether that’s by having big numbers of sales or excellent customer reviews, success on Amazon is something we all strive for. So we’ve put together some top tips for helping you on your way to becoming an Amazon best seller.
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Looking for some simple ways to increase your Instagram reach? With over 1 billion users, it can be hard to stand out. Having a basic understanding of SEO on Instagram is a great way to increase your reach. Brand Monkey is here to help – let’s take a look.
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Amazon made a major launch into the healthcare business in November 2020 by opening Amazon Pharmacy. In the height of Covid-19, people’s shopping habits had drastically changed, with a huge increase in online shopping. With so many vulnerable people isolating, being able to order prescriptions reliably from the comfort of their own home was a blessing. Customers could order medication through Amazon for delivery in just two days. This saved them time, money and almost certainly their mental health. Last week, Amazon announced an addition to their Amazon Pharmacy offering with a new prescription subscription service for US Prime members; the RxPass.
